Asbestos awareness – ACT Government

Accompanying a television and print campaign featuring Don Burke, to warn people of the danger of asbestos in their homes, a suite of information brochures and a website gave more comprehensive information. Individual brochures were specifically targeted at tradespeople, the DIY audience and owners of commercial property. A significant amount of technical information was condensed and re-written in language appropriate to the target groups. Agency: Grey Canberra.