Centenary of Federation – Posters

This series of posters was an example of content marketing before content marketing became all the buzz. They appeared as fold-outs in the Australian Women’s Weekly leading up to the Centenary of Federation year. We produced one for each decade since 1901. A historian provided background research, we chose iconic images, and I condensed the major events of each decade into short stories for the reverse of the posters. Agency: Grey Canberra.

New Years Day souvenir insert

Souvenir Cover

Souvenir inside spread

Souvenir inside spread

Guide inside spreads

Inside spread 2